Serrano Web marketing kit

Fresh Facebook assets adapted from the live site.

We pulled typography, gradients, and voice directly from the Serrano Web marketing site so the ads feel on-brand. Download individual creatives or grab the zipped kit for scheduling in Ads Manager, Buffer, or Meta Business Suite.

Awareness creativeBrand platform

Purposeful Digital Design

Lead with the Serrano Web positioning statement and reinforce the cross-country partnership angle. Ideal for boosting reach or reminding existing followers who you are.

Purposeful Digital Design Facebook creative
  • Hero gradient pulled from the homepage
  • Messaging: Brand + website + long-term assets
  • Primary CTA: Start your project
Service spotlightConversion

Bespoke Websites

Use this when promoting case studies, a webinar, or a new services push. The testimonial callout adds proof, while the copy emphasises strategy-first delivery.

Bespoke Websites Facebook creative
  • Service bullets for clarity
  • Embedded testimonial quote
  • CTA: Book a discovery call
Retainer pushNurture

Digital Partner

Designed for pipeline filler posts and retargeting. The layout mirrors the process section of the site and communicates the structure of the retainer offer.

Digital Partner Facebook creative
  • Slots left callout to drive urgency
  • Partnership proof points
  • CTA: Let's architect what's next

Deployment Tips

Use the Awareness creative for boosted posts focused on reach or video retargeting audiences.

Pair the Service spotlight with a link post to your Services section or a case-study landing page.

Reserve the Retainer push for warm lookalike or prospect lists to underline scarcity.

All files are 1080 × 1080 SVGs, so you can scale them up for carousels or export PNGs anywhere.